Etisalat Nigeria has announced a innovative smartphone app, Easy wallet, that enables subscribers conduct banking transactions in any of the three major Nigerian languages.[blockquote right=”pull-right” cite=”Etisalat Nigeria”]Nigeria currently has a smartphone penetration of over 10% and it is expected to reach 40% in the next two years. By enabling people to use their mobile phones to access advanced banking services, we not only hope to deliver lasting benefits to our customers, but also contribute to the socio-economic development of the economies of Nigeria and other countries that we operate in[/blockquote]
The mobile phone company said that it is offering the service in partnership with major financial institution in Nigeria and hopes that the Easy wallet app enhance mobile banking for its 19 million subscribers.
Easy wallet uses advanced security features which ensure safe customer transactions that cannot be intercepted or manipulated by fraudsters, Khalifa Al Forah, Etisalat Group’s Chief Digital Services Officer said underscoring that the mobile phone company hopes to explore emerging stakes in the Nigerian cashless banking revolution.
“Etisalat is at the forefront of technology innovation, bringing market relevant and transformational services to its customers across the group markets. Nigeria currently has a smartphone penetration of over 10% and it is expected to reach 40% in the next two years. By enabling people to use their mobile phones to access advanced banking services, we not only hope to deliver lasting benefits to our customers, but also contribute to the socio-economic development of the economies of Nigeria and other countries that we operate in”, Al Forah added.
According to Etisalat, the Easy Wallet app is available on major app-stores like Android Play store and will soon be available on Apple App store and Windows Marketplace. It user-friendly interface is also accessible in English, Hausa, Igbo and Yoruba languages.
Matthew Willsher, the Acting CEO Etisalat Nigeria said, “We believe the benefits to our customers will be immense and that this has the potential to transform the way we handle and manage money in this country. The mobile phone has already improved the lives of people in so many ways – it’s exciting to think it now has the potential to replace notes and coins and give all our customers access to world-class banking services.”