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Yahoo: Video game fans targetted in eSports foray

Yahoo: Video game fans targetted in eSports foray

US technology company Yahoo says its recent launch of online arena for eSports is a strategic move to win video game fans.

Yahoo esports will feature live tournaments, commentary, features and interviews tailored for the booming trend of video games as spectator sports.

Bob Condor, Yahoo Sports Media Vice President says that “the e-Sports industry is growing at a tremendous rate, with a global audience reach of more than 226M (in 2015). With that in mind, we identified an incredible opportunity to build a premier destination for eSports on Yahoo Sports.’’

The Yahoo eSports is expected to be a comprehensive guide, featuring the reporting and blogging, video commentary, match pages, team rosters, stats, related schedules and scores. The site will also offer a live chat feature where fans will be invited to connect with the community and cheer for their favorite teams.

According to Yahoo, the Yahoo eSports at the moment will focus its coverage around these titles: “League of Legends,” “Dota 2,” “Counter-Strike: Global Offensive,” “Heroes of the Storm,” and “Street Fighter V” with additional titles being added over time.

“We’re approaching our coverage of eSports with the same tenacity and professionalism we always have with Yahoo Sports’’, the company says.

”Yahoo is stepping up to compete in and cash in on the booming popularity eSports, where even as ESPN had earlier launched an eSports section back in January this year”, the tech company says.




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Donatus Anichukwueze Technology Writer at Technology Times Media e-mail: donatus.anichukwueze@technologytimes.ng

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