Chinese handset vendors will account for over 50% of mobile handsets in 2015 according to a new report by ABI Research.[blockquote right=”pull-right” cite=”ABI Research”]Many of the Chinese OEMs are now seeing beyond the huge Chinese market, they are now set to focus on the other markets in the world. Huawei (6th in worldwide market share for 2013) and ZTE (5th in worldwide market share for 2013) have already made an impact on the world stage, but other Chinese handset OEMs like Lenovo (with the acquisition of Motorola) and Xiaomi are set to join them. [/blockquote]
Chinese vendors accounted for 38% of mobile handset shipments in 2013. The ongoing increasing demand for low cost handsets, especially smartphones, will increase their market share.
Greater China has long dominated the mobile handset manufacturing supply chain, but now its Original Equipment Manufacturers (OEMs) are beginning to dominate sales at the expense of the traditional handset OEMs, including even Samsung, according to the US based technology research company.
Many of the Chinese OEMs are now seeing beyond the huge Chinese market, they are now set to focus on the other markets in the world. Huawei (6th in worldwide market share for 2013) and ZTE (5th in worldwide market share for 2013) have already made an impact on the world stage, but other Chinese handset OEMs like Lenovo (with the acquisition of Motorola) and Xiaomi are set to join them.
Nick Spencer, senior practice director, mobile devices says “Chinese vendors already take up five of the top ten places in terms of worldwide market share, despite three of them only really shipping into China. The Chinese vendors highlight the changing shape of the mobile handset market, as the Chinese manufacturing ecosystem, specifically reference designs, enables the next wave of smartphone growth in low cost emerging markets and amongst price conscious consumers everywhere.”
“South East Asia has already experienced this trend, but ABI Research expects to see the impact of these Chinese vendors increasing in all emerging markets and even advanced markets, especially on prepay,” added Spencer.
Home