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KairosWebTV wants to disrupt Nigeria’s payTV market, CEO says

Elizabeth EdoziebyElizabeth Edozie
28/04/2016
in Market Updates, News
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Mr. Celestine Achi, founder/CEO of KairosWebTV, an online TV platform says its entry into the Nigeria broadcasting space is to challenge payTV providers in the market.

The webTV platform will also stream Rio2016 Live, the company CEO says while outlining plans for the new entrant service.

According to him, the online platform  was configured to save data for the viewers and also let payTV viewers put behind them what he cites as “the era of ripping off” which his service hopes to challenge through disruptive technologies.

From Left: Mr. Ejiro Eghagha, Managing Partner Mercury West Africa, Mr Onoriode Akpe, Chief Executive Officer of Red Sappire Limited, Mr. Celestine Achi, the CEO of Cihan Group and the founder of KairosWebTV and Ms. Ruth Opakunle, Head Marketing of Cihan Group (PRNewsFoto/Cihan Group)
Mr. Ejiro Eghagha, Managing Partner Mercury West Africa (left); Mr Onoriode Akpe, Chief Executive Officer of Red Sappire Limited; Mr. Celestine Achi, the CEO of Cihan Group and the founder of KairosWebTV and Ms. Ruth Opakunle, Head Marketing of Cihan Group

“We want to restore confidence in the minds of digital natives, while providing enabling ground for the digital migrants to approach the power of the internet. Whether you are on 2G, 3G or 4G LTE, the experience will be such that videos should show seamlessly”, Achi says at the official media lunch of the online TV platform in Lagos.

The payTV platform which features seven channels with content partners from all over the world such as Fate Foundation, Real Success (SA), Nigerian Olympic Committee amongst others, focuses on motivating and inspiring viewers to success, he says. Moving forward, the platform targets deepening local contents as part of measures to boost the digital migration through Nollywood contents.

“The Entrepreneurship Channel focuses on motivating emerging entrepreneurs and startups. We are doing that through three key partnerships. Also, the NetNEWS Channel provides up to date news on entertainment, politics, business, Sports. However, we will even go deeper to give you news behind the news, which are usually the human angle stories.”

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He says that “KairosWebTV also recognizes the need to inspire creativity. That is why we have the Winlos Channel; in other words, using creative, inspiring and hilarious skits, sketches and dramatic illustrations to inspire its viewers on real life issues. The TechSavvy Channel delivers news and insights on the latest technology trends”, he further stated.

He noted that the e-Event Channel will be exclusively for live streaming of events, products launch, conferences, among other, while the EduSense Channel, an edutainment channel will be utilized to inspiring pupils, students and undergraduates on core subjects.

“Now, as a way of giving back to the society, we have a Digital PR Channel that offers masterclass training and courses in social media and Digital PR. Any organization that wants to be relevant, mediawise, in this digital disruption era, must have competencies in digital marketing and other kits. So, we want to train people for free, through our online channel”, Achi adds.

Mr. Ono Akpe, Chief Executive Officer of Red Sappire Limited adds that as the online media partners with the Nigerian Olympics Committee (NOC) for Rio Olympics 2016 ‘TeamNaija’ channel is working with a media consortium for live streaming of the Olympic Games.

“We are already making headway with a lot of partnerships. For instance, we have a sports channel, which at the moment is called ‘TeamNaija’ which is brought to you in partnership with the Nigerian Olympics Committee. TeamNaija is dedicated to the advancement of sports in Nigeria and to the success of Nigeria at the forthcoming Olympics in RIO, Brazil, all activities to be streamed live”, Akpe says.

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Elizabeth Edozie

Elizabeth Edozie

Technology Journalist @Technology Times 08077671659 elizabeth.edozie@technologytimes.ng

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