The Edo State Government has urged young people to take advantage of social media platforms for financial growth and positive impact.
Mrs. Edesili Okpebholo Anani, Coordinator of the Office of the First Lady, who said this while speaking at the Phinix talk show in Benin City, highlighted the opportunities available through social media and encouraged the youth to turn their online presence into a source of income.
“We know that social media is a business. It is global. Everybody is on maybe Instagram, Twitter, Snapchat, TikTok, Facebook. A lot of people can make money from this. You see young people putting out content and making money from it. The idea is that you use what you have to make money,” she said.
The event, which was themed “Content Creation and Social Media Monetisation,” was held at the Victor Uwaifo Creative Hub. It was organized by social media influencer and content creator Debbie Uche, popularly known as Phinix as part of her patriotic acts of giving back to society.
Mrs. Anani praised Uche’s efforts in supporting young people. “I want to thank Phinix for putting this together. It goes to show that we actually have young people that have the interest of the nation at heart.”
She also pointed out how social media has changed the business world, citing the example of a well-known influencer.
Uche encouraged young people to invest in knowledge and use social media wisely. “Think purchasing knowledge, think purchasing valuable information, because the knowledge you get today is what will keep you till tomorrow,” she advised.
With the undeniable importance of social media in business, the Edo State Government says it is calling on youth to use the digital space wisely and explore opportunities for financial stability.
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