BIG STORY
Digital Transformation Series
Getting rewarded for spending money is a dream that is probably going to remain exciting for many people, but not for the Firstmonie Wallet users.
In a two-month Transact and Win campaign that started on November 22, 2021, First Bank of Nigeria Limited is rewarding several customers for carrying out transactions on its Firstmonie Wallet application.
The e-wallet is useful for conveniently paying utility bills, purchasing airtime and data, transferring and receiving money, and many other digital transactions. Just for using the mobile-friendly wallet app, Customers got rewarded with mouth-watering prizes both in cash and kind. The number of transactions done on the app determines the price a user could win.
Firstmonie: What Users Have to Say About The App
100 customers who had done 1-15 transactions through Firstmonie Wallet within the month won N10,000 cash price; 53 25kg bags of rice and 50 units of standing fans were also won by customers who carried out 16 – 30 transactions with the Firstmonie Wallet; 2 units of power generating sets, 1 unit of Air Conditioning systems and 1 unit LED Televisions went to customers who carried 31 – 50 transactions; while 2 units of iPhone 12 were won by customers who had carried out over 50 transactions on the app within the month.
Victor Nnanna Onyedikachi, a student of the University of Abuja was one of the winners of the iPhone 12, and while receiving his gift, he admitted that he did not expect to win the prize. “I used the Firstmonie Wallet App, and just like that, I was told that I had qualified. I did not believe it until I saw it myself. I am truly grateful to FirstBank” he said.
Other winners also expressed their pleasure at being rewarded for using a completely user-friendly app. “There is no issue of service error when using it for any transaction. The service is seamless and the app is easy to use” one of them said.
The Group Executive, e-Business & Retail products, Mr. Chuma Ezirim had noted that the promo was targeted at appreciating customers for their patronage; and in line with the Bank’s December-is-a-Vybe campaign. “This promo is hinged on the need to appreciate our customers for their patronage, especially as we have had an increased engagement and usages of the various services offered by our mobile-friendly wallet product,” Ezirim said when the promo was being launched.
Interestingly, the promo also includes new customers and users of the app. By simply downloading the mobile app from the play store, or using the *894# USSD string to sign up, anyone can qualify for the promo. The promo runs till January 22, 2022, so what are you waiting for as you could be the next winner of any of these fantastic prizes.
Firstmonie Agents: How They Are Different from Other POS Service
It is no news that in every nook and cranny, there is always a banner with the inscription “POS available here”. This initiative has saved many Nigerians especially in the year 2020 when the pandemic hit the global economy.
However, the spread of these Point of Sale (POS) across the country meant a lot of shady schemes may occur. This is why FirstBank’s “Firstmonie Agents” differentiate themselves from other POS agents. Here are some ways Firstmonie sets itself apart from others:
- Branding: FirstBank, the parent company ensures all its Firstmonie Agents have their shops branded in FirstBanks’ colours (Blue and Yellow-Gold).
- Firstmonie Agent is a member of SANEF: An acronym meaning Shared Agent Network Expansion Facilities (SANEF). This CBN accredited organisation is the parent body that ensures that Financial Services are closer to every Nigerian.
- All agents have a Firstmonie Agent Certificate: This shows that each agent is verified before called an agent.
- Do more than collect money: Yes, you can do more at any Firstmonie agents points. These include opening a FirstBank account, withdrawing money from any bank, payment of bills, airtime purchase, deposit money and BVN enrolment.
As the premier Bank in West Africa and the leading financial inclusion services provider in Nigeria for over 127 years, First Bank of Nigeria Limited has remained at the forefront of promoting digital payment in the country, and the Firstmonie Wallet is one of the channels for digital transactions.
Little wonder FirstBank was named “Most Valuable Bank Brand in Nigeria” six times in a row (2011 – 2016) by the globally renowned “The Banker Magazine” and “Best Retail Bank in Nigeria” for seven consecutive years (2011 – 2017) by the Asian Banker International. FirstBank also bagged the Excellence in Retail Financial Services Awards and “Best Bank in Nigeria” by Global Finance for 15 years.
