Google says it has protected its users from scams by using artificial intelligence (AI) to block over 99.9% of phishing emails and spam calls.
However, the tech giant says, a significant challenge remains as one-third of online users still lack the knowledge to identify scams.
In response, Google has outlined key tips for spotting scams through email, phone, text messages, and web browsing, helping individuals take proactive steps to protect their personal information.
A critical tip is to verify the sender’s email address, as scammers often use misleading addresses that appear similar to trusted contacts. Hovering over email links before clicking and checking for unusual grammar or domain names can also help identify fraudulent messages.
Google.
Phishing: Spotting email scams
Google advises users to be cautious when opening emails from unknown sources, especially those requesting personal details like bank account numbers. A critical tip is to verify the sender’s email address, as scammers often use misleading addresses that appear similar to trusted contacts. Hovering over email links before clicking and checking for unusual grammar or domain names can also help identify fraudulent messages.
“We have a long history of automatically protecting you from scams, including leveraging AI to block over 99.9% of phishing emails in Gmail and stop spam calls. But one of the best lines of defence for stopping scams is knowing what to look for as one-third of online users reported lacking the knowledge to identify scams.” Google says.
Avoiding phone and text scams
Scammers frequently use text messages and phone calls to extract sensitive information. Google recommends ignoring requests for temporary verification codes or urgent calls demanding sensitive data. The tech company’s security features, like marking spam calls and Google Messages warnings, can assist users in avoiding these fraudulent activities.
Web scam prevention
Google says it has deployed AI systems to keep its Search platform 99% spam-free, while offering additional tools to identify fraudulent ads and websites. Users are encouraged to check URLs, use tools like “About this result” to learn more about sources, and rely on official customer service information to avoid potential scam sites. “Our Search systems are designed to surface high quality, reliable information. When it comes to something like a customer service number, there’s really only one “official” source of that information. Not all businesses have customer service numbers, so if you can’t find one on their website, be mindful before you go digging to find one from another site or service. Beware of strange formatting, unusual fonts, or unexpected symbols or emojis, which could indicate a spoof site.”
Steps to take if scammed
For those who fall victim to scams, Google suggests taking immediate action by changing passwords, contacting banks, and enabling enhanced security features like two-step verification. Reporting the crime to local authorities is also crucial to preventing further losses.
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