Home Market Updates e-Commerce: MasterCard unlocks fraud prevention tool for SMEs

e-Commerce: MasterCard unlocks fraud prevention tool for SMEs

e-Commerce: MasterCard unlocks fraud prevention tool for SMEs
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MasterCard says it newly-introduced security platform will let small and medium-sized businesses monitor e-commerce transactions in real time to combat fraud.

Simplify Controls now lets SMEs control, prevent and monitor e-commerce transaction in real time, MasterCard says.

The solution which the payment giant says is a complement to payments platform Simplify Commerce, helps businesses maximize online sales by letting legitimate orders through and keeping fraudulent transactions out.

With a mobile app and desktop dashboard, merchants can easily and quickly customise their fraud settings such as transaction size, country of origin and repeat transactions.

Simplify Controls then auto-declines transactions to meet their risk tolerance and provides merchants with smart alerts so they can stay on top of potentially fraudulent activity, the company said.

”This is the latest in a string of innovations from MasterCard that offer layered security in both the physical and digital world”.

Deborah Barta, Simplify Commerce global lead, MasterCard said “we’re putting powerful fraud prevention literally into the palm of your hand. Simplify Controls can help business owners grow sales and breathe a little easier knowing that bad transactions will be declined and good transactions will get through.”

“At MasterCard, safety comes first. To protect each and every transaction, we’ve brought consumers, merchants and our bank partners multiple layers of technology like EMV, tokenization, biometrics, MasterCard IQ, MasterCard InControl for Business, location alerts and now Simplify Controls.”

According to MasterCard, Simplify Controls was developed by the same team that created Simplify Commerce, a uniquely versatile, highly secure and simple payments platform designed to meet small business owners’ needs.

Like Simplify Commerce, Simplify Controls is available through plug-and-play software development kits (SDKs) and application program interfaces (APIs) that make integration quick and easy for both developers and businesses.

In addition, the company says the solution currently integrates industry-leading fraud scoring from Kount, a fraud detection software.

For each transaction, Kount’s “decisioning” engine will analyze hundreds of relevant variables and activity across the globe in real-time.

MasterCard has made the Simplify Controls available in the United States, and plans to extend it to markets around the globe in the next year.

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Donatus Anichukwueze Technology Journalist at Technology Times Media Phone No: 08074016066 e-mail: donatus.anichukwueze@technologytimes.ng

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