MasterCard: New ID Check ‘to strengthen online shopping’

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MasterCard says its newly introduced Identity Check now offers a new set of advanced technologies to prove a consumer’s identity and further simplify the online shopping experience.

According to MasterCard, existing methods to prove an identity online can take shoppers away from a retailer’s website. This final step can be time consuming and potentially result in the purchase being declined or abandoned.

MasterCard Identity Check will put identity verification at the cardholder’s fingertips using technologies such as biometrics and SMS-delivered one-time passwords, the payment company says.

[blockquote right=”pull-right”]“MasterCard Identity Check extends the company’s commitment to upgrade to online payment security. The use of technology and data will move from a reliance on what the consumer knows (passwords), to what they have (mobile phone or other smart device) and who they are (biometrics).” [/blockquote]

“Today, people shop on all sorts of devices, and they expect technology to simplify and secure the transaction,” said Ajay Bhalla, president of Enterprise Security Solutions, MasterCard. “This is exactly what Identity Check delivers.”

MasterCard Identity Check extends the company’s commitment to upgrade to online payment security. The use of technology and data will move from a reliance on what the consumer knows (passwords), to what they have (mobile phone or other smart device) and who they are (biometrics).

U.S. financial institutions can choose to participate in MasterCard Identity Check beginning in the middle of 2016, with a global expansion in 2017, according to MasterCard.