Nigeria’s social media networking is on the rise with gaming apps topping the chart for the local Internet community, the Opera Mediaworks’ State of Mobile Advertising report released today has shown.
The report shows that the African Android growth trend also makes strong headway for mobile Internet access across the continent driving opportunities for commerce, ad revenue and unique data plans.
[su_quote cite=”The Opera Mediaworks’ State of Mobile Advertising Report”]Within the Opera Mobile Store, the world’s third-largest app store, gaming apps are by far the most downloaded in both Nigeria and South Africa. In terms of app usage, South Africans use more apps under the “Utilities” category, while Nigerians still prefer spending time with gaming apps. [/su_quote]