social media, Big Brother: 78% of social media users ‘planning to leave’, Technology Times

Big Brother: 78% of social media users ‘planning to leave’

Big Brother: 78% of social media users ‘planning to leave’

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A recent report by Kaspersky Lab, a global cyber-security company, says nearly 78% of social media users are already considering leaving the social networks.

Kaspersky Lab conducted a survey of 4,831 active social network users in 12 countries, showing an overwhelming majority (78%) of respondents considered quitting their social networks — but chose to stay.

Also, 30% respondents say they do not like being monitored by IT giants, believing that such monitoring is done using social networks.

The report shows that 39% of users complained they were wasting too much time, and 62% of respondents giving the top reason not to quit – a desire to stay in touch with relatives and friends. This indicates that many people only stay on social media such as Facebook, Instagram etc. because they fear losing digital memories and contact with their friends.

social media, Big Brother: 78% of social media users ‘planning to leave’, Technology Times
A mobile phone user seen chatting at a tech event

Also, 30% respondents say they do not like being monitored by IT giants, believing that such monitoring is done using social networks.

In the light of the findings of this survey, Kaspersky Lab says it is working on a solution to help people save their digital memories. An app called FFForget, will allow people to back up all of their memories from the social networks they use and keep them in a safe, encrypted memory container.

With a vast majority of social media users (78%) stating that they have already considered leaving social networks behind them, the FFForget app is expected to give people the freedom to leave any network whenever they want, without losing out.

“Social networks can be a benefit or a hazard. If they are a benefit, it’s not our problem. We believe that every person has a right to freely decide which platforms to use or to leave at all times. True digital freedom is not a matter of having to make sacrifices. We want people to get back in the driving seat by being able to own an encrypted copy of all their digital memories at all times,” Evgeny Chereshnev, Head of Social Media at Kaspersky Lab says.

“With FFForget we want to create a solution which keeps people from being afraid of losing their memories to account damage or hacking attacks. Most importantly, people using the app would win back their right to quit any social network at any time without losing what belongs to them: their digital lives,” Chereshnev adds.

Kaspersky Lab says the FFForget is planned for 2017. Interested users can register at ffforget.kaspersky.com to give feedback and influence the scope of the app. They will also get updates, insights and early access to the public beta when it will be available.

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Success Kafoi Journalist at Technology Times Media. Mobile: 08077671673 email: success.kafoi@technologytimes.ng