TD Mobile, sub-Saharan Africa’s biggest mobile devices distributor, and Nokia have announced a partnership to offer smartphones in the West African nation of Ghana.
Ghana’s smartphone penetration is considered to be around 21% and the Nigerian technology company is assuring mobile device consumers in the country “genuine quality mobile devices at the right prices for the majority of Ghanaians.”
According to the National Communications Authority, the telecoms regulatory agency of Ghana, total mobile subscription in Ghana increased (1.75%) to 36,407,583 with a penetration rate of 128.0% by mid-2017. Volume of mobile voice traffic also increased by 6.45% to 14.42 billion minutes in the second quarter of 2017 while mobile data subscriptions increased (1.96%) to 21,844,613 data traffic also increased by 24.63% to 33.98 billion megabytes, underscoring the vibrant mobile ecosystem.
According to the National Communications Authority, the telecoms regulatory agency of Ghana, total mobile subscription in Ghana increased (1.75%) to 36,407,583 with a penetration rate of 128.0% by mid-2017.
TD Mobile, owned by Technology Distributions Ltd., one of the businesses in the Zinox Technology Group, said that it is bringing to Ghana key mobile brands like Infinix, Samsung, Tecno, Lenovo, InnJoo and Transcend, among many others.
TD Mobile’s said its partnership agreement with HMD Global as sole distributors of NOKIA mobile devices will drive the influx of the much-anticipated NOKIA 8 and the re-born version of the iconic NOKIA 3310, among other models recently unveiled by the brand.
“We are extremely delighted to extend our operations to Ghana which remains one of the most prominent markets in the West African sub-region. We are also excited with our appointment as exclusive distributors of NOKIA mobile phones in the country,” Managing Director, TD Mobile, Mrs. Gozy Ijogun said in a company statement made available to Technology Times.
According to her, “with a predominantly youthful population, stable political system and an admirably aspirational mindset among its people, there is so much potential in Ghana. We are optimistic that, with the launch of TD Mobile and the unveiling of new lines of products and partnerships here, the rate of technology diffusion and smartphone penetration will reach unprecedented levels. The positive effects of these on the economy and the standard of living in the country are huge and we are so excited to be a part of it.”
The launch event held at the prestigious Villa Monticello Boutique Hotel, Airport Residential Area, Accra on Friday October 27th 2017.
The event was attended by government functionaries from the Ministry of Communication, Ministry of Business Development, Ministry of Trade and Industry, captains of industries; representatives of major telecoms companies and stakeholders in the smartphone reseller and consumer space.
Also present was the Chairman, Zinox Group, Leo Stan Ekeh, the Lithuanian Ambassador to Ghana, Mr. Joseph Syme; Managing Director/CEO, United Bank for Africa (Ghana) Ltd., Abiola Bawuah; CEO, Ghana Free Zone Board, Michael Bafi and a host of celebrities from the movie and entertainment industries, according to the company statement.
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