Olatunji Oladotun Alade, an undergraduate of the University of Lagos has emerged winner of the Lagos regional finals of Airtel One Mic, a music talent-hunt competition for tertiary institutions organised mobile phone company, Airtel Nigeria.
Popularly called “Dotman”, the 200 level student beat five other zonal finalists in the keenly contested regional final held recently in Lagos to win the star prize; a brand new KIA Picanto. In addition to the star prize, he was also rewarded with a full artiste makeover and recording deal with ID Cabasa’s Coded Tunes.
The contestants for the Lagos regional finals were drawn from Yaba College of Technology, Lagos State University and the University of Lagos after an intra-school competition which produced two representatives for each school to make up the six final contestants.
For over two hours, the six finalists vied on the stage with their lyrics and creativity under scrutiny of the trio of music producer, ID Cabasa, Reminisce and Vector Tha Viper who were the judges on the day.
As the finalist performed acapella, freestyle and their individual studio songs, the judges assessed them on appearance, stage performance, crowd connection, punch line, wordplay and creativity.
The judges finally reached a unanimous decision in favour of Unilag’s Dotman whose skills outshone the others.
Congratulating the winner, Femi Osinlaja, Airtel’s Regional Operations Director for Lagos acknowledged the performance of all participants and noted specially the performance of the overall winner who he said is indeed deserving of the grand prize, as his talent and ability particularly endeared him to the audience and judges.
“With platforms like Airtel One Mic, these youngsters can become the best they can and even possibly go on to become great stars. Asides from Airtel One Mic, we also have the Airtel TRACE Music show and some other platforms we are rolling out to provide Nigerian youths the opportunity to showcase their God-given talents,” he said.
On his part, “Dotman” says “I am overwhelmed with joy today for emerging winner of Airtel’s One Mic project. I thank Airtel Nigeria for this initiative. It is an encouragement that will inspire me to the peak of my music career. I am very much grateful to Airtel.”
The initiative was launched to discover and promote musical talents from tertiary institutions in Nigeria and empower Nigerian youths to achieve their dreams through various identified passion points, the mobile phone company said.