Home Market Updates Gorilla eyes $5.6tr stakes in African expansion plan

Gorilla eyes $5.6tr stakes in African expansion plan

Gorilla eyes $5.6tr stakes in African expansion plan
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Gorilla Corporation says it has eyes on $5.6 trillion African market stakes in its expansion plans into the region and the Middle East.

The leading provider of vendor partner marketing services and technologies for the IT channel has appointed former Westcon-Comstor Group Africa CEO, William Oduol, to lead the charge in unlocking these regional market opportunities.

In Africa alone, McKinseys predicts $5.6 trillion dollars in business opportunities by the year 2025, and Gorilla Corporation says it is bracing “to meet the demands for technology growth in this lucrative and complex region”, according to the firm. 

Gorilla eyes $5.6tr stakes in African expansion plan 1
Gorilla Corporation is focused on optimizing cloud as a game-changer for technology vendors and their channel partners, according to the firm.

This move demonstrates that our capabilities are in high demand by technology vendors despite the pandemic” Carlo Tortora Brayda, President & CEO, Gorilla Corporation says about the firm’s multi-country plan at a time when business is increasingly becoming virtual.

The new regional headquarter has been opened in Cape Town, South Africa with a local office in Nairobi, Kenya, to meet the demand of rapid growth. William is an experienced technology leader and brings more than 25 years of industry expertise to this role. He has held senior leadership roles driving partner and distribution excellence, with many of the world’s most recognized brands, Westcon-Comstor, Microsoft, Safaricom, among others.

“This expansion into this fast growing but under-served market will allow us to create better value at a time when margins are tight for most businesses whilst aiming to meet increased demand for software defined cloud solutions. Our long-term strategy in MEA is focused on optimizing cloud as a game changer for technology vendors and their channel partners. This in-market presence will position us to reach that goal”, Oduol says.

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